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Responsibilities

Development of new customer acquisition strategies and tactics

  • Develop and implement a new customer acquisition strategy, targeting French-speaking Markets.

  • Identify and analyse high-potential market segments, based on customer needs and sector trends.

  • Define monthly, quarterly, and annual growth targets closely with the management.

  • Analysing sales results (KPIs) and providing regular reports to management on progress towards targets and forecasts.

  • Optimise outbound and inbound processes and implement key performance indicators to monitor the effectiveness of the acquisition strategy.

Managing the New Business Team

  • Managing and organising a team of Account Executives (AEs), coordinating Sales Development Representatives (SDRs) for the French market, and working closely with the Group's Head of Business Development.

  • Define priorities, monitor the team's performance, and adjust sales approaches to maximise results.

  • Organise regular training sessions to maintain high performance and expertise within the team.

  • Ensuring that information is fed correctly back into the CRM so that the management tools are operational.

Prospecting and acquiring new customers: 

  • Regularly exchanging with other European teams to market the JustRelate group's portfolio.

  • Organising the entire sales cycle for acquiring new customers: prospecting, qualification, offer presentation, negotiation, and closing.

  • Developing a portfolio of prospects via various channels: inbound marketing, outbound prospecting, partnerships, professional networks (LinkedIn, events, etc.).

  • Implement targeted prospecting actions to generate new opportunities (cold calls, emailing, webinars, etc.).

  • Participating in events and developing relationships with market players (conferences, trade fairs, meetups, etc.).

Collaboration with other JustRelate services

  • Organising events in which the company participates or to which it is invited with the Marketing teams.

  • Ensuring that the correct information is fed back to the product team to fine-tune the offering in line with feedback from the field.

  • Working with the Customer Success and Account Management team to ensure smooth customer training and integration.

Your Skills

Skills and qualifications required

  • Experience: You might not (yet) have 10 years of experience, and that’s perfectly fine. If you’re self-driven, results-oriented, and eager to grow quickly, let’s talk!

  • Proven success in generating leads and pipeline within a long sales cycle (6–9 months) in mid-market and enterprise segments.

  • Comfortable selling to senior stakeholders and C-level executives.


  • Previous experience in managing and scaling commercial teams (SDR & AE).
  • Deep understanding of the digital marketing ecosystem, with hands-on experience in MarTech and AdTech tools (a strong plus).
  • Data-driven mindset and mastery of CRM and sales tools.

  • Excellent verbal and written communication skills in French (native) and English (professional).

Personal qualities

  • Leadership, dynamism, autonomy, and results-oriented.
  • Ability to analyse and summarise to adapt sales strategies to market needs.

  • Excellent communication and customer relations skills, being a cultivated, educated communicator able to adapt style based on the audience, engaging and building trust with young, digitally native professionals and more traditional, senior stakeholders.

  • Analytical and strategic skills to guide decisions towards account growth.

Your Benefits

  • Work with a growing SaaS company reshaping how brands engage through digital communication.
  • Partner with leading brands across Europe.
  • Join an international, supportive, and high-performance team.
  • Friendly home office policy.
  • Flexible working hours.
  • Meal vouchers and transportation subsidies in France.
  • Professional training.
  • Company library with the possibility to buy new books.
  • Celebrations of special events e.g. marriage, childbirth, work anniversary.
  • Language courses during working hours.
  • Local team dinners and global team events: Summer Party  and Christmas Party.
Lacoste

Do you want to join our team?