The Email Builder That Accelerates Your Marketing — From Idea to Finished Campaign

Design newsletters, campaigns, and templates using drag & drop. Text, images, videos, buttons, and other elements can be assembled using pre-built modules. A code view is also available for custom requirements.

Create reusable templates and modules for different campaign types. Centralized images, logos, and other brand assets provide a shared foundation and make it easier to implement your corporate design consistently.

Use videos, GIFs, backgrounds, hover effects, sliders, and other interactive elements. This makes your newsletters and campaigns more engaging and lets you present products, offers, or editorial content in an eye-catching way.

Work with marketing, CRM, design, and content teams directly on shared projects. Comments, previews, and mirror links simplify coordination and make it easy to share campaigns with people outside the system.

Use AI to create and refine copy, adapt tone of voice, and translate content. This allows you to efficiently prepare content for different audiences, languages, and markets.

Create responsive emails for different devices and email clients, and check how they render before sending. Tests across various environments and dark mode help you catch display issues early in the process.

With the visual editor, your teams build campaigns using drag & drop. Content can be moved, adjusted, and edited directly in the layout. Pre-built modules speed up assembly, while the code view provides additional flexibility for custom designs. This means team members without HTML knowledge can create professional emails, while experienced users can dive directly into the source code whenever needed.

Recurring email formats don't need to be built from scratch every time. Save proven designs as templates and reuse modules, content, and structures across future campaigns. This works well for newsletters, product communications, invitations, seasonal promotions, or automated customer journeys. Changes to recurring elements can be made centrally and then applied across further campaigns.

Brand-consistent communication becomes easier when teams work from a shared foundation. In the JustRelate Email Builder, centralized brand assets can be made available and reused for email production. This puts logos, images, and other design elements exactly where they're needed. At the same time, you retain the creative freedom to tailor campaigns to different content and audiences.

Existing campaigns can be duplicated and adapted for new content. Reusable modules and templates reduce the effort involved in recurring production steps.

This allows marketing teams to respond more quickly to seasonal topics, offers, or current developments — without having to set up a full production process from scratch for every campaign.

Emails need to work reliably regardless of the device or email client used. The JustRelate Email Builder supports responsive layouts and optimized email code. Before sending, campaigns can be tested across different environments — including various devices, email clients, and display modes such as dark mode. This allows compatibility issues to be identified during production.

Email campaigns typically involve multiple stakeholders. Marketing, CRM, editorial, design, and communications teams all need to review and approve content. The JustRelate Email Builder consolidates this coordination within the production process. Teams can collaborate on campaigns, exchange feedback, and share previews. Mirror links also allow external parties to be involved without granting them access to the entire workspace.

Templates also serve as the foundation for targeted communication. Dynamic content and CRM data can be used to tailor emails to different recipient groups. This allows you to vary content based on customer segment, interests, or other attributes — without needing to create a completely separate template for each audience. Combined with marketing automation, this enables personalized customer journeys and automated campaigns.

When every email has to be produced through agencies or technical specialists, the result is waiting times, additional costs, and dependencies. The JustRelate Email Builder gives marketing teams the ability to take control of a large part of production themselves.

JustRelate cites a comparison of two days to two weeks for external production versus one to two hours for in-house creation. Savings of up to 90 percent are also referenced, compared to average stated production costs of €500 to €2,000 per email.