Black Friday by the numbers
40 billion
$30–40 billion generated during Black Friday in 2021 and 2022
127 %
Sales peak with a 127% increase in sales in France in 2021
49 %
49% of purchases were made on smartphones in 2022
9 billion
$9 billion generated from online sales alone worldwide in 2021
A must-have marketing event for your performance
After Christmas, Black Friday is one of the biggest revenue-driving commercial events for many brands. If there’s one key moment you can’t afford to miss to boost your end-of-year sales, this is it.
And to ensure a successful Black Friday, brands agree on one thing: your email marketing strategy is your best ally for engaging customers and maximizing sales.
To help you boost your campaign performance, discover our selection of impactful and creative emails designed with JustRelate.
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From consulting and design to development, implementation, and operations, we deliver solutions tailored to your business.