The German Aerospace Center (DLR) relies on PisaSales

With the deployment at the German Aerospace Center (DLR), the project-oriented CRM system PisaSales proves that it is optimally equipped for complex marketing and sales requirements.

The creation of competitive advantages through innovative products and processes is still essential for companies to survive. The “Technology Marketing” department of the German Aerospace Center (DLR) offers a wide range of services for the realization of innovative products. The PisaSales CRM solution is now being used at seven of the center’s locations to ensure quality in customer and project support and to manage and document sales activities. The decision proves that PisaSales ideally supports the requirements of providers of complex services. In technology marketing, the project-oriented approach allows all inquiries from the idea to the successful research project to be processed on a common information platform. Dr. Martin Nedele, responsible for sales: “The time-to-market cycles in research are getting shorter and shorter and the complexity of the projects is constantly increasing. With PisaSales we create the basis to implement the extensive needs of our industrial partners quickly, efficiently and reliably.

About the DLR

The DLR is the national aerospace center of the Federal Republic of Germany and in this capacity is involved in extensive research and development projects in national and international cooperation. In addition to its own research, DLR, as a space agency on behalf of the Federal Government, is responsible for the implementation of German space activities.